In a series of totally underwhelming announcements designed
to deflect criticism and continue the guessing game as to just what the
hell is going on with Crocus, Alfred Black, interim CEO of Crocus and loyal
NDP apparatchik, emerged from the shadows on Thursday, January 27, to begin
a series of media interviews designed to reveal absolutely nothing.
Black, who is obviously well coached by Crocus spin meister Bob Jones,
(who, incidentally, reemerged from a short-livesd stint at the U of M
doing who knows what to return to his natural role as chief propogandaist
for Crocus), proved himself maddeningly difficult to pin down on anything.
"When will Crocus announce its new share price?" he was asked repeatedly,
by such media luminaries as Richard Cloutier and Krista Erickson.
Not wanting to yield the least bit of information, Black would only
hint that the new share price might be revealed some time before the end
of this century.
But, not to worry, Black went on to assure angry Crocus investors.
Crocus is embarked on a series of confidence building measures as it moves
"forward". (Gee, I thought he was going to say that Crocus intends to
move backward. I didn't know they had a forward gear.)
As for the question whether Crocus shares have been artificially inflated
in the past, Black was decidedly apopleptic at the mere suggestion that
Crocus may have been playing fast and loose with share valuations for years.
After all, what's so unusual about a share price drop of $1.10 in one day
(as happened on Sept. 24), followed by a total halt to the sale and redemption
of shares on Dec. 10?
That sort of thing happens all the time (Haven't you ever read "Alice
in Wonderland"?). Never mind that Crocus had to have been doing something
malevolent with its finanacial reporting to have got into the mess that
it has...Alfred Black does not want to talk about the past. What's done is
done - come on, folks, forget that you're about to see your Crocus shares
reduced to a fraction of what they were worth just a couple of years ago
- we must move on!
Cloutier and Erickson see through Blacks' patent B.S.
Now that some of the heavy hitters in the media have become
much better briefed as to Crocus's constant pattern of obfuscation, dissembling,
and total disregard for any accountability to shareholders, Crocus spokespersons
had better get used to a very rough ride in the media from now on.
Oh for the days when Bob Jones could simply pick up the phone to Martin
Cash of the Free Press and dictate a puff piece that could be guaranteed
to pump up Crocus's image among the rubes out there who have been buying
Crocus's swill for years.
Cloutier especially, has the bit in his mouth now. It took him a while
to realize how crafty and devious Crocus could be in the way it hides
the truth about what is really going on, but Cloutier wasn't alone in
ignoring the warnings from this writer (along with John Loewen) that began
three years ago predicting that Crocus was a house of cards that was
going to collapse. His insistence on cutting through the crap that Alfred
Black and Bob Jones were trying to dish out was fabulous. Unfortunately,
if nothing else, Crocus does an excellent job at training its mouthpieces
to avoid answering any serious questions whatsoever. (These guys must be
taking lessons from Doer.)
Again and again, Black was asked whether valuations of individual companies
had been inflated in the past. Not one to flinch, Black continued to insist
throughout each interview that there was never any tampering with valuations.
Of course, he also said that no one will ever see any of those valuations
- even of companies that have long disappeared from the scene. We're just
going to have take his word for it, okay, damnit! Gee, how many times
does a guy have to tell you: "Everything's going to turn out all right,
folks - the iceberg that just hit this ship is nothing to worry about."
The other poor souls who are still left at Crocus must
be thinking: "Hey, Umlah - how come you got to abandon ship ahead of the
rest of us and end up taking over your father-in-law's company?"
And Sherman, when are you going to emerge from under your cone of silence?
Oh sorry, your lawyers have you gagged, right? Remember when you told
us that True North was suffering from "an embarrassment of riches"? You
could do the Pinocchio act so much better than Black. I can hardly
wait for you to resurface so that you can look me in the eye and tell me
again that everything is just fine with Crocus...the way you did last August
when you and Laurie Goldberg tried to reassure me that everything was just
great. Gee, I miss you guys. You could have been a contender, Sherman...